Gentleman Scholar art directors Jordan Lyle and JP Rooney hand-painted every image of this animated incarnation of Dora Malech’s poem “Working Order,” then combined them with 2D and 3D techniques. The resulting two-minute film, created over the course of several months, presents an unpredictable dream-like series of jewel-toned vignettes punching out of inky black.
“We wanted to do something that matched the personality of Gentleman Scholar, so we focused on making it risky and unique, while allowing it to remain accessible to a wide audience. Creating the imagery was really fun. It had to feel haunting, but not haunted.”
Client: Motionpoems
Executive Producers: Todd Boss, Egg Creative, Jennifer David
Production: Gentleman Scholar
Creative Directors: Will Campbell, Will Johnson
Executive Producer: Lindsay Bodanza
Head of Production: Rachel Kaminek
Art Directors, Lead Designers: Jordan Lyle, JP Rooney
Producer: Nikki Maniolas
3D Animators: Tim Hayward, Ben Grangereau, Ryan Kirkwood
2D Animators, Designers: Sang Shin, Peter Lee, Heather Aquino, Calvin Prieto
Poem: “Working Order” by Dora Malech
Score: Singing Serpent Music
Sound Design: Eleven Sound
Mixer: Ben Freer
Casting: Sound Lounge
Director: Carrie Faverty
Voice Over: Anthoula Katsimatides