Honda “Squirrel” off to the Superbowl
The latest spot in the Crosstour launch campaign, with design and direction by Elastic and animation from a52, will compete this Sunday with the rest of the breathlessly awaited advertising epics.
Agency: RPA, production: Elastic, director: Andy Hall, design studio: Elastic, animation: a52, song: “Funky Stuff,” Kool and the Gang
Watch Honda Crosstour “Squirrel”















February 5th, 2010 at 11:44 am
you can just see them running out of ideas for this spot, that “hole” idea did not tie to the car at all…
cool visuals though
February 5th, 2010 at 4:45 pm
love the look of this whole campaign, all these spots look great. Although I don’t think any of them really tie in that well to the car. This one in particular is a pretty big disconnect in my opinion.
February 5th, 2010 at 5:39 pm
I agree with Jon. I’m getting tired of seeing these.