Leo Burnett EYH | STASH MAGAZINE

Fx Goby: “End Youth Homelessness”

Nexus director Fx Goby animates stencil graffiti to raise awareness of the 80,000 young people in the UK who find themselves in dire circumstances both at home or on the streets in this stark and powerful online film for UK charity End Youth Homelessness.

Fx Goby: “Leo Burnett asked us to create a film to raise awareness of the charity along the lines of their successful poster campaign. I wanted it to be as simple and minimalist as possible.

This is a film about youth living on the streets; we needed to stay modest but with a strong visual to get our message across. The street sound atmosphere adds to the discomfort and the unrest, highlighting what a naturally hostile place it is.”

Client: End Youth Homelessness

Agency: Leo Burnett, London
Chief Creative Officer: Chaka Sobhani
Creative Directors: Ed Tillbrook, Richard Ince, Adam Tucker
Art Director: Ed Tillbrook
Copywriter: Richard Ince
Graphic Designer: Marc Donaldson
Agency Producer: Michelle Hickey

Production company: Nexus
Director: Fx Goby
Executive Producer: Jeremy Smith
Producer: Fernanda Garcia Lopez
Technical Director: Elliott Kajdan

Audio: Sam Robson, 750mph
Record Label: Warp Records
Artist: Mark Pritchard

Actor: Jonathan Burteaux

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