Having worked with the Tendril crew on the opening for our STYLE FRAMES conference, I know first hand how much passion they invest in their projects and pitches. Although this pitch for the YTV kids’ show “The Zone” (with sound by John Black at Cypher Audio) is the tonal opposite of the SF work, there is no doubting the care and precision involved. [Read more]
Toronto motion veteran Matt Greenwood recently published his personal homage to design, “because even though I have been working as a designer for many years, I still love the process.”
STASH: After carefully laying out the elements of design you end with the advice to “just move things around until they feel right.” Was this intentionally contradictory or cheeky?
Matt Greenwood: The line “Just move things around until it feels right” (with a subtle emphasis on “feels”) was intended to suggest that learning the rules is important, but for me at least, using intuition is essential. I also wanted to hint at breaking these rules shouldn’t be off the table.
It may come across as dismissive, but it was intended to be more of a encouragement to not get caught up worrying if the established formula is correct, because I think visual aesthetics can be subjective. [Read more]
Designing with chalk, black cardboard, pencils and white crayons then animating in Photoshop, co-directors Kris Merc and Benjy Brooke craft an angular, shadow-filled world in this personal labor-of-love video for The Peach Kings track “Mojo Thunder.” Kris Merc: “I wanted to explore self destructive behaviors [Read more]
Bangkok native and former TBWA Thailand art director, Panop Koonwat weaves 2D cel and 3D animation techniques into a riveting short for his School of Visual Arts MFA thesis film, wrapping his message about “overpopulation, overconsumption and global warming” into a manic/comic tale starring Adam and Eve and [Read more]
Jakob Trollbäck and crew bring a much-needed fresh look to the news parody genre with this crisp and intricate open for HBO’s “Last Week Tonight With John Oliver” topped off with a layer of witty psuedo-Latin labels that Chuck Jones would appreciate. [Read more]