RED ROVER GIVES WALMART A LITTLE CHARACTER

Target ads are all style and polish these days while Walmart is all, uh.. what? Happy faces, I can’t remember. Well, it seems, help has arrived. Red Rover in Toronto brings their considerable character skills and a whole lot of squash and stretch into this snap-happy spot that intros a cast of characters that could […] [Read more]

STYLE COLLIDER

Here’s three recent MVs from Collider in Sydney. You don’t have to like all the music  to respect the absolutely, completely and utterly divergent ideas, techniques and styles that went into each of them. Watch Jean-Louis Aubert "Parle Moi", Placebo "Follow the Cops" and Pet Shop Boys "Minimal" in the FILM section of the Collider […] [Read more]

not another day at the beach

Further evidence to support my "animators are insane" theory.  Next they’ll start manipulating microbes and atoms and we’ll have to be constantly questioning whether the things we see are really moving or whether they only appear to be…and whether our bodies are controlled by a central intelligence or the will of our individual cells acting […] [Read more]

ANOTHER PAIR OF HANDS AT WORK FOR HP

Goodby, Oliver Gondry, Partizan LA, and 8 VFX bring Vera Wang’s day job (in miniature) to life. There’s an element of sadist control freakism going on in this spot that I have to admit to liking, as well as a playful jingle from Wes Anderson’s darling composer Mark Mothersbaugh, but I do have one question […] [Read more]

MONKEYLAB: ENDLESS PITCHING FOR “ENDLESS SUMMER”

A new 60 second TVC to air in Europe and the US this summer with design and production by Monkeylab out of Sydney. CD Octavio de Lellis says landing the job was the hardest part of the project, "we did three rounds of pitching, against Psyop and Passion Pictures but got it in the end…yiipa!" [Read more]

SIGG JONES TRUE HEAVYWEIGHT

Another day, another shiny, fantastic, eye-poppingly good short film from the students at powerhouse animation school Supinfocom. "Sigg Jones" is just another example of the high calibre projects the school continues to turn out year after year after year. Created by Douglas Lassance, Matthieu Bessudo, and Jonathan Vuillemin (2 out of the 3 have already […] [Read more]

RATTLING STICK UPDATE

In 2006 directors Daniel Kleinman and Ringan Ledwidge founded the production company Rattling Stick. Kleinman is the award winning force behind Guinness "noitulovE" and John West Salmon "Bear".  Recently you might have seen his opening titles for Casino Royale, but today we have his latest for Lux soap with FX from Framestore – CFC. Watch […] [Read more]

VODKA FLAVORED VODKA

The newest volley in the vodka wars comes from Iceland via brand new NY agency Dead As We Know It and HSI Productions. There’s a matching (and tasty) website too. Watch Reyka: WaterWatch Reyka: Puffin Director: Barney Clay VFX: Clear Ltd. Animation: HSI Productions Illustration: Caroline Church [Read more]