“Expect the Unexpected” in New Self-Promo from Lobster
February 24, 2021
The Passion Pictures crew, lead by director Jon Saunders, draws inspiration from anime while pushing past the genre’s limits in this atmospheric and action-packed new trailer for Garena’s online battle royale game Free Fire. [Read more]
In what I suspect is a typographic first, Leo Burnett Lisboa crafts the official font of their hometown by deconstructing and reassembling the electrical wires of the city’s famous tram system. Created with the support of the Lisbon City Council, LX Type can be downloaded free here – with additional interactive features, so you can try out the font and find locations associated with each letter “transforming words into spontaneous and personalized guides to the city.” [Read more]
Few people on the planet do cool and clean 3D like Mike Alderson and his ManvsMachine crew. Case in point: this new Air Superiority campaign introducing the Nike Air Max 90 with audio by Echolab. “The 2014 collection sees Air + Lunar + Flyknit technologies combined for the first time, so we wanted to develop a [Read more]
Cluster Studio in Mexico City just sent us there latest: a frenetic, genre-mashing :60 for the Nissan Juke featuring surgical editing, over-the-top action tropes and a multitude of animation and VFX techniques all created by a team of 16 artists on a tight schedule. Agency: TERAN \ TBWA, Production: Garage Films, [Read more]
Directors Michelle Dougherty and Karin Fong and the Imaginary Forces crew carve out dramatic and superbly intricate titles for the new Starz pirate series “Black Sails” and declare them “Nothing less than a full-on art history mash-up of Baroque motifs, Gothic architecture and Rococo style. Using a sculptural language [Read more]
Newcastle Brown Ale and Droga 5 prepare you for the Super Bowl ad they didn’t/couldn’t make. More taking the piss here. [Read more]
Interesting insights shared here by Shutterstock who distill data from their archive of 30 million+ images and 350 million+ downloads to explore recent and emerging design and video trends from around the globe. [Read more]
Ryan Honey and the Buck team show off their mastery of cel animation (and sense of fun) as they illuminate an eccentric ditty from CHI & Partners in this light and lithe :40 for the Hive next-gen thermostat control system from British Gas. [Read more]
Prodco Animasjonsdepartementet, Mill+ Studio and director Martin Engh spin a Norwegian folktale and cross-country skiing triple olympic champion Marit Bjørgen into an inspired mix of 2D hand animation, 3D, camera projection, and compositing, all inspired by the style of 19th century Norwegian illustrator Theodor [Read more]
