HUSH Creates the “Giving Tree” in Grand Central for Chobani

Chobani celebrated their 10th year in business with this interactive installation created by Brooklyn creative innovators HUSH inside New York’s Grand Central Station.

The Giving Tree allows visitors to plant digital “seeds” and watched as they grow in the overhead canopy.
 

Client: Chobani
Production: HUSH
 
 

Immediate Byte