Two men are shown in side-by-side portraits, both indoors with blurred warm lighting in the background. The man on the left, Robert Bruce, wears glasses and a patterned shirt; the man on the right, Theuns Van Rensburg—renowned for his work in VFX—has a beard and wears a dark shirt. Frame from Stash Magazine article.

Preymaker Welcomes VFX Creatives Theuns Van Rensburg and Robert Bruce

From the release:

Award-winning creative technology studio Preymaker welcomes Theuns Van Rensburg and Robert Bruce to the company’s Creative team. Both are highly respected creative leaders and visual effects artists whose credits span commercials and feature films.

Van Rensburg was recently 2D Lead on the 2026 Super Bowl spot “The Choice” for Pepsi featuring fully CG Pepsi polar bears, which won a GOLD Andy Award and ranked No. 3 on USA Today’s prestigious Super Bowl Ad Meter, and the 2023 Super Bowl spot booking.com “Somewhere, Anywhere” with Melissa McCarthy which was the game’s most watched ad on YouTube. And Bruce was recently VFX Supervisor on Super CLIO award-winning and Emmy-nominated “Michael CeraVe” for CeraVe, and Compositor on Zillow “The Journey” which won Best in Show at AICP and was nominated for two VES Awards.

“Theuns and Robert are two of the industry’s most talented artists, with strong track records not only for creative excellence but also as team leaders,” said Angus Kneale, Preymaker’s Chief Creative. “They are both great people and we know they will make a big impact on our work and culture. They’ll also help grow our creative team to be the best artists they can be. We’re very happy to have them join us.”

“I joined Preymaker because it feels like a place where strong craft and curiosity go hand in hand,” said Theuns Van Rensburg, Creative at Preymaker. “I’m looking forward to both mentoring and learning from the team, and experimenting with new visual effects approaches to keep pushing the work forward.”

Van Rensburg joins Preymaker from Framestore, where he was VFX and Compositing Supervisor working on campaigns for brands such as Nissan, Coors, Snapdragon, booking.com, Cadburys, Coca-Cola, Audi and many others, as well as supervising teams, liaising with clients, budgeting jobs and improving workflows. Previous posts include working independently in Europe as a VFX Supervisor and Flame Artist and as a Video Editor at UEFA/European Football Associations; and he also was on staff at Black Ginger, Cape Town, as Lead Online Editor and Flame Artist, where his credits included the features films Mowgli: Legend of the Jungle, 24 Hours to Live and The Last Face.

“I am honored to be joining Preymaker,” said Robert Bruce, Creative at Preymaker. “Having worked alongside the founders and many of the team members years ago, I have seen firsthand the vision, creativity and drive that make the studio so special. What has impressed me more is how Preymaker has been on the cutting edge of innovative AI and pipeline tools that are changing how we approach production. I am excited to build on that ingenuity alongside such a talented group of people and hope together we can keep pushing the craft of visual effects.”

Bruce most recently helped launch UK creative studio Coffee & TV in the US. Prior to that he was one of Blacksmith’s first hires of the 2D department, helping the studio establish their brand working on high profile campaigns for Zillow, YouTube, Apple and Macy’s, along with the aforementioned CeraVe, and collaborating with acclaimed directors Kim Gehrig, Martin de Thurah, Matthijs van Heijningen, Tim & Eric and the late Ringan Ledwidge. He also headed 2D for the New York office of Mr. X, working on high profile feature films with directors such as Darren Aronofsky, Ang Lee, Guillermo del Toro, Doug Liman, Ben Stiller and Adam McKay. And he began his career at The Mill.

Preymaker is behind some of the industry’s most innovative and acclaimed work including Kinder Bueno’s 2026 Super Bowl spot “Yes Bueno,” shots Americas Animation Gold-winning Toyota “Into the Wild,” Ford x F1 “Every Ground is Our Proving Ground,” Google “American Gothic” and “Selfie,” Xfinity “The Aviators” and the “Liquidity Maze” VR Experience for State Street Global Advisors and McCann New York. Other highlights from Preymaker include the D&AD Award-winning integrated creative campaign for Volkswagen’s fully electric ID, and the multi award-winning real-time original animated shorts, BLUE and DENMARK.