French Directing Collective Meat Dept. Joins Psyop Roster
March 30, 2026
Cute anthropomorphic bakery products are not what I expect from an Axe spot but in the hands of MJZ director Matthijis van Heijningen and Paris VFX powerhouse Mikros Image (the team behind Canal+ “The Bear”), the unexpected casting choice works and moves Axe into new territory with “Dark & Gold.”
Agency: Ponce. Music: Salmón Osado.
