Impactist Package “The Most Dangerous Animal of All” for FX
February 26, 2021
You may be surprised to discover just how McGarryBowen London went about putting the monster back in Monster.com for this massive new multi-national campaign.
Spoiler: they placed an actor into a ten-foot tall purple fur suit augmented by mechanical hands and eyes controlled by puppeteers.
One of the final spots:
Client: Monster
Agency: McGarryBowen
Creative Directors: Paul Jordan / Angus Macadam
Creatives: Dave Wigglesworth / Ed Redgrave / Chris Russell / Ahmed Ellabib