Topix_Project Consent | STASH MAGAZINE

Balls to the Wall for Project Consent

The Topix crew and Juniper Park/TBWA help international nonprofit Project Consent “combat sexual assault and rape culture” with three fun and controversial spots featuring talking CG private bits.

From the agency press release:

“During Spring Break alcohol consumption levels rise and the risk of sexual assault increases substantially. Project Consent is launching its Consent Is Simple campaign prior to Spring Break as an opportunity to educate students on the topic of consent.

“The problem is that the issue of sexual consent is consistently bogged down with the wrong kinds of conversations. Discussions about whether she was drunk, he was led on, they were friends, etc. what we’re trying to do is prove that it’s really not complicated at all. In fact, it’s super simple. If it’s not yes, it’s no.”

Agency: Juniper Park/TBWA
Chief Creative Officers: Terry Drummond, Alan Madill, Barry Quinn
Copywriter: Cole Rosenberg-Pach
Art Director: Elma Karabegovic
Director of Production: Janice Bisson
Producer: Jaclyn Morga

Animation Company: Topix FX
Modeler / Designer: Steve McArdle
Sculpter / Modeler / Texturing: Raden Slipicevic
Rigger / Animator: Kevin Vriesinga
Lighter / Renderer / Compositor: Abdul Mohamud
Flame Artist: Matt Dochstader
Executive Producer: Cathy Jefferies

Audio House: Pirate Toronto                           
Sound Engineer: Keith Ohman / Kyle Anderson / Ian Boddy
Executive Producer: Maggie Blouin Pearl
Producer: Chris Tait

Immediate Byte