Buck_Macdonalds Arch Enemies | STASH MAGAZINE

Buck Spreads the Love: McDonald’s “Arch Enemies”

Clever concept from Leo Burnett plus snappy design, direction and animation by Buck propelled by an impossibly happy track by Mozella (who also wrote Wrecking Ball) “asks even the worst of arch enemies to put down the gloves and bring in the hugs in this all out love fest for McDonald’s.”

Directed by: Buck
Executive Creative Director: Ryan Honey
Executive Producer: Maurie Enochson
Sr. Producer: Nick Terzich
Coordinators: Kaitlyn Mahoney, Anica Cramer
Creative Director: Josh Harvey
Associate Creative Director: Jenny Ko
Animation Director: Ariel Costa
Designers: Yuki Yamada, Gunnar Pettersson, Xoana Herrera, Jenny Ko, Kenesha Sneed, Trevor Conrad, Joe Mullen
Animators: Ariel Costa, Esteban Esquivo, Takuya Hosogane, Nick Petley, Daniel Coutinho, Chris Anderson, Moses Journey, Justin Mays, Alex Perry

Immediate Byte