Direct Line Beats RoboCop, Donatello, and Bumble Bee

Witness the seamless convergence of comedy and VFX in this new three-spot campaign starring disappointed superheroes for UK insurance provider Direct Line via Hungry Man director Brian Buckley and The Mill VFX crew.
 
 

 

 

Client: Direct Line

Agency: Saatchi & Saatchi
Head of Film: Rebecca Williams
CCO: Guillermo Vega
Creative Director: Franki Goodwin
Creatives: Will Brookwell & Will Helm

Production: Hungry Man
Director: Brian Buckley
Managing Partner: Matt Buels
Producer: Matt Lefebvre
Production Manager: Hannah Stone
DOP: Rob Hardy

VFX: The Mill
Executive Producer: Chris Allen
Producer: Mia Saunders, Supreetha Murthy
Production Coordinator: Judit Jakli, Noan John
Creative Director: Barnes, Jorge Montiel, James Allen
Shoot Supervisor: Barnes, Philip Maddock
2D Lead Artist: Tom Luff, Yatin Tamhane
3D Lead Artist: Philip Maddock, Mahesh MS
2D Artist: Venuprasath D, Matt McDougal, Charles Dockerill, Nehal Desai, Mangesh Borkar, Aravind Mani, Ramesh Petwal, Madhana Gopala, Kajal Kumar, Sathya Sagar, Arunraj T, Rakesh Venugopalan
3D Artist: Maria Carriedo, Joshua Barlow, Raphael Guez, Kieran Jordan, Haydn Roff, Joao Pires, Mario Ercolano, Kieran Russell, Natasha Santiparp, Andrew Bartholomew, Andrea Lazzarini, Andreas Graichen, Hannah Bahyan, Tatjana Ljubimtseva, Nick Smalley, Thomas Craig, Sauce Vilas, Anita Corcoran, Henry Medhurst, Renato Suetake, Fabrice Fiteni, John Fielding, Manu C Nair, Ashish Rawat, Dhruba Sinha, Samiran Ghosh, Sandeep Kumar Goje, Sriker Balakrishnan, Sukanta Chakraborty, Ayush Bajoria, Drishti Gupta, Sanjey Arvindh, Ravi Kumar, Yalamarthy Ganga Raju, Fazal Khan, Sathyaraj A, Netaji Palia, Vijay Mohan, Nishant Kumar, Arun Akavaram, Bhavesh Budhkar, Persie Jalyaonwala, Pratheesh P V, Murali Krishna Reddy, Kalpesh Patel
Animation Lead: Paul Tempelman, Madhur Pole
Prep Lead: Prajeesh E
Finish Artist: Adam Maynard, Rich Payne, Holly McLean
Matte Painting: Henrik Holmberg, Bijo Joy
Design: Kwok Lam, Ivo Sousa, Kenny Addeh
Concept Artist: David Neale

Color: The Mill
Colorist: Matt Osborne
Color Producer: Blake Rice
 
 

Immediate Byte