loyalkaspar Named PromaxBDA 2015 Global Excellence Agency of the Year
From the release:
Entertainment branding agency loyalkaspar took home top honors at last night’s PromaxBDA Awards ceremony as 2015 Global Excellence Agency of the Year.
The award is given to one company annually for outstanding and creatively innovative work in entertainment branding. On top of the Agency of the Year honor, loyalkaspar also took home more awards than any other agency. The work honored includes CNN’s The Sixties marketing campaign, A&E’s Bates Motel marketing campaign, FYI’s network rebrand, and TNT’s The Last Ship marketing and experiential campaign.
“We can only be as good as those we work with,” says Beat Baudenbacher, loyalkaspar Partner/Chief Creative Officer. “We’ve been fortunate to continually partner with clients that really trust our people and our process, which has allowed us to develop groundbreaking creative together. The mutual respect is what ultimately makes us and our clients better. That’s how we create our best work.”
2014 marked a year of explosive growth for loyalkaspar, who added to their roster of writers, strategists, media planners and digital specialists as they saw a large increase in top-level brand strategy, experiential, and multi-platform campaigns. loyalkaspar also relocated their New York office to a larger, state-of-the-art space, and opened a Los Angeles office to accommodate the agency’s growth.
“The Global Agency of the Year award is a huge honor, and caps off an amazing year for us,” says Robert Blatchford, loyalkaspar Partner/Chief Development Officer. “We’ve assembled a team of experts that really understands branding, audiences and emerging technology, and were able to develop smart strategies and insight-driven creative that stood out and helped our clients better their brand or business.”