Matt Smithson for Shopify “MVMT Watches”
If you have any entrepreneurial bones in your body this mini-portrait of MVMT Watches co-founder Jake Kassan, created by Matt Smithson (aka Man vs Magnet) for Shopify, will certainly stir your blood.
Matt Smithson: “From dropping out of college in 2013, to the launch of this online-first brand, Kassan says it was visualizing future personal success that gave him the courage and drive to take the necessary risks. We helped visualize the details of his story.”
Producer: Lucas Santo
Design/animation: Matt Smithson