From the team at FEEDMEE Design in Cologne, Germany: “Gira gave us the opportunity to create and establish a new look and feel for their product films. Our goal was to find abstract images that would show the functionality of Gira’s switch and smart home products without being too technical.

“So, each of our films is a celebration of Gira’s exacting standards of craftsmanship, quality materials, and technology: an exploration of color, form, light, and movement.”
 
 

 
Client: Gira Giersiepen GmbH & Co KG

Production: FEEDMEE
Creative Director: Anton Riedel
Producer: Laura Giersdorf
Art director/Animator: Acky Hamacher, Jonas Porschen

Music: Loy Wesselburg @ Loy Production