“Hardcore Squidgy” CG Fun by Martín Salfity
Designer/director Martín Salfity in London: “The idea behind this experimental project is to simply observe the contrasting interaction between the organic, squidgy creatures with the hard surfaced environments. [Read more]
Lightfarm Studios Hit Honda Helmets Head On
Lightfarm Studios: “In its campaign to promote its newest line of helmets, Honda decided to make a 100% 3D film, developed by Lightfarm at the invitation of Y&R. [Read more]
Buster + Punch “Switch” by weareseventeen
UK interiors brand Buster + Punch sell starkly beautiful products (from drawer pulls to motorcycles) and now they have a full CG promo film to match, courtesy of London creative force weareseventeen. [Read more]
Changing Directions: OPPO “Find X” Spot by Somei
Shanghai director/designer Somei continues pushing OPPO’s phone spots into unexpected (and welcome) new territory with this sci-fi-flavored CG opus for the company’s latest flagship model the Find X. [Read more]
“Goodbye Design” by Miki Nemcek
Director and 3D artist Miki Nemcek says his new CG passion project “Goodbye Design” was born as he walked out of a museum amazed by an exhibition of product design from the 1950s. [Read more]
“Dieter Rams: 10 Principles for Good Design” by Andrew Vucko and Steve Hollman
Toronto designer/art directors Andrew Vucko and Steve Hollman team up for “an ode to the legendary product designer Dieter Rams and his timeless design principles. [Read more]
