Forever Welcomes Builders Club to Collective Launched by FutureDeluxe and Tendril
April 25, 2024
Agustín Torre and Andrés Álvarez, the director/co-founder duo heading up Buenos Aires animation studio REINO, deliver a joyful ode to the pleasures of reading in this spirited spot for McDonald’s airing across Latin America. [Watch]
Using live and digital versions of American tennis ace Frances Tiafoe Jr., London studio Tomorrow Bureau designs a graphic showcase for the latest earbud collab between Beats and musician/producer/streetwear designer Hiroshi Fujiwara. [Watch]
UK director/animator/cinematographer Karl Poyzer, who we know best from his hilarious Floaters short films, steers a more ambient and austere course for this music video, a full-CG effort for Britsh composer/producer Ital Tek. [Watch]
Carefully curated archival footage combined with consummate Flame work from the team at Prodigious makes the case that women’s soccer is just as exciting as the male brand in this powerful demo of gender bias in sports. [Watch]
From the team at Brut in Barcelona: “The brand new single ‘Run All Night’ by the four-time Grammy-nominated rock band Goo Goo Dolls is a powerful ballad about rebirth, transformation, and empowerment. We crafted a beautiful combination of mixed media imagery that truly catches its spirit.” [Watch]
Director/CG artist Vladislav Solovjov: “This film for Tallow + Ash (a planet-friendly UK laundry soap brand) allowed me to continue shifting the current stage of my career to something more bright, boutique-looking, and colorful. [Watch]
Working with LA artist/designer Steven Harrington, Amsterdam animation and motion studio Kingdom of Something visualizes the creative possibilities promised by residences in the Dubai Design District. [Watch]
Airborne choreography’s moment in the spotlight continues with this charismatic piece of soaring surreality for French multinational teleco Orange by director Seb Edwards with The Mill providing the weightless VFX. [Watch]
Traveling with young kids can be exasperating but director Fraser Davidson and writer Chris Brandon at Cub Studio transform one such adventure into a charming (and rhyming) story that should give all new parents hope. [Watch]
Jungler EP Amandine Bruneau in Paris: “Margherita Premuroso is an Italian director and animator renowned for her work in 2D animation which is steeped in traditional painting techniques.” [Watch]
In a welcome break from the overly earnest tone of most wellness messages, Portland animation studio Super Dope (whose character talents are on full display here and here) takes a lighter approach to self-improvement in these six clips. [Watch]
Director Leigh Powis and the VFX crew at Mathematic in Paris ensure sportswear company HOKA lives up to its name (derived from the Māori for “fly over the earth”) in this dizzying airborne adventure thru Anomaly. [Watch]
Inspired by recent clients and projects, the team at Steelworks challenges themselves with an in-house animation project they describe as “a fresh take on movement through something that weaves us all together: sports.” [Watch]
ECD Brian McCauley and the design and motion team at Flavor employ the concept of “nature as canvas” to visually unite the 2023 AICP Show, AICP Next Awards, and AICP Post Awards for The Association of Independent Commercial Producers. [Watch]
