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 Agency: OMELET Raul Montes – Creative Director Josh Smutko – Creative Director Kate Eglen – Art Director Jimmy Barker – Senior Copywriter Matteo Mosterts – Producer Dan Ruth – Chief Production Officer William Mason – Production Coordinator Grant Holland – Chief Creative Officer Shannon McGlothin – Executive Creative Director Production: ELASTIC Director: Patrick Clair Director of Photography: David McFarland Live Action Producer: Kelly Christensen Production Designer: Dan Butts Editor: Devin Maurer (JAX) CG Supervisor: Andrew Romatz Lead Nuke artist: Shahanna Khan Matte Painter: Maxx Burman Storyboards: Lance leblanc 2D Nuke Artists: Maciek Sokalski, Edward Anderson 3D Artists: Andrew Romats, Joe Paniagua, Ken Bishop, Christian Sanchez, Adam Newman, Josh Dyer, Jon Balcome, Adam Carter, Andy Wilkoff, Miguel Salek, Ian Ruhfass, Abel, Salazar, Josh Kohlmeir, Michael Bettinardi, Sam Ortiz, Joe Chiechi Designers: Paul Kim, Jeff Han Motion Designer: Raoul Marks 2D Animators: Yongsub Song, Raoul Marks Flame Assistants: Kevin Stokes, Gabe Sanchez, Chris Riley Producer: Zach Wakefield Head of Production: Kim Christensen Executive Producer: Belinda Blacklock Managing Director: Jennifer Sofio Hall Music and Sound Design: ECHOLAB Music Producer : Gavin Little Composer : Steve Lynch Sound Design + Final Mix : Gavin Little Sound Design Assistant : Joe McHugh TV Cutdown Sound Mix: LIME STUDIOS Matt Miller - Re recording mixer Lisa Mermelstein- Audio Assistant Susie Boyajan- Executive Producer Word count: 255 Draft saved at 3:25:51 pm. Publish Save Draft Preview Status: Draft Edit Edit status Visibility: Public Edit Edit visibility Publish immediately Edit Edit date and time Move to TrashPublish Featured Image Set featured image Categories All Categories Most Used 3D Printing Awards Branded Content Branding BTS Education Featured Feed Advertising Animation Broadcast Design BTS Business CG Character Animation Events Feature Film Games Graphic Design Motion Graphics Music Video Self-promotion Short Films Stop Motion Student Work VFX Web GIF Illustration Installation Interactive Interview Jobs Motion Capture Processing Projection PSA Puppets Spec work Style Frames The Inbox Titles VR Zoetrope + Add New Category Tags Tags Add Separate tags with commas Choose from the most used tags Category Groups All Category Groups Most Used Featured Video Paste Video Embed Code Enter Vimeo, YouTube or other embed code to display a featured video. SEO Settings Search Engine Listing Social Networks Listing Links Miscellaneous Search Engine Listing Title Tag: You’ve entered 0 characters. Most search engines use up to 70. Meta Description: You’ve entered 0 characters. Most search engines use up to 140. Search Result Type: SEO Ultimate 7.6.5.8 by SEO Design Solutions Excerpt Excerpt Excerpts are optional hand-crafted summaries of your content that can be used in your theme. Learn more about manual excerpts. Slug Slug Header and Footer Disable top injection Disable bottom injection NextScripts: Social Networks Auto Poster - Post Options URL to use for links, attachments and %MYURL%: Reset all SNAP data Shorten URL Auto - Post URL will be used Check All Uncheck All Facebook - publish to (Facebook) Post Type: (What's the difference?) Text Post - just text message Image Post - big image with text message Text Post with "attached" blogpost

Patrick Clair: Far Cry Primal “Rise Above Extinction” Director’s Cut

Stylized savagery circa 10,000 BC envisioned by director Patrick Clair, the design talent at Elastic, A52‘s creature FX team and DoP David McFarland thru Omelet for the Feb. 23 release of Ubisoft’s Far Cry Primal action-adventure game.

Ubisoft FarCry Primal | STASH MAGAZINE

Patrick Clair: “Right from the inception of the project, we knew we wanted to leverage the detail and scope of this world to make a different type of video game film.

“We cast real people to match the characters from the game and forged primitive physical weapons using techniques true the era (10,000 BC). Leather binds and sticky tar held together real pieces of splintered wood and casts of animal bones. A replica of a Leopard skull was combined with fragments of jawbone to become a hero club, while a broken pelvis became a facemask.

Ubisoft FarCry Primal | STASH MAGAZINE

“Our cast were shot in a studio environment, at 900 frames per second – slow enough to defy gravity. For our Shaman, we doubled that, capturing magic dust hanging mid-air at 1800fps.

“In post, we glued these with awesome matter paintings of vast landscape. A team of CGI wizards sculpted ancient beasts, and we threw them through their paces to get their fur rippling through violent leaps and strikes. Fire was created from scratch, simulated and then added to the weapons we filmed.

Ubisoft FarCry Primal | STASH MAGAZINE

“Every frame was balanced perfectly to imitate the symmetry, negative space and composition of a graphical layout, while texture and atmosphere was added to keep a photographic feeling. We aimed to make something that lived in a strange space between moving photograph and live-action film.”

Client: UBISOFT
Scott Sappenfield – Senior Director, Marketing
Thomas Seris – Senior Brand Manager


Agency: OMELET
Raul Montes – Creative Director
Josh Smutko – Creative Director
Kate Eglen – Art Director
Jimmy Barker – Senior Copywriter
Matteo Mosterts – Producer
Dan Ruth – Chief Production Officer
William Mason – Production Coordinator
Grant Holland – Chief Creative Officer
Shannon McGlothin – Executive Creative Director

Production: ELASTIC
Director: Patrick Clair
Director of Photography: David McFarland
Live Action Producer: Kelly Christensen
Production Designer: Dan Butts
Editor: Devin Maurer (JAX)
CG Supervisor: Andrew Romatz
Lead Nuke artist: Shahanna Khan
Matte Painter: Maxx Burman
Storyboards: Lance leblanc
2D Nuke Artists: Maciek Sokalski, Edward Anderson
3D Artists: Andrew Romats, Joe Paniagua, Ken Bishop, Christian Sanchez, Adam Newman, Josh Dyer, Jon Balcome, Adam Carter, Andy Wilkoff, Miguel Salek, Ian Ruhfass, Abel, Salazar, Josh Kohlmeir, Michael Bettinardi, Sam Ortiz, Joe Chiechi
Designers: Paul Kim, Jeff Han
Motion Designer: Raoul Marks
2D Animators: Yongsub Song, Raoul Marks
Flame Assistants: Kevin Stokes, Gabe Sanchez, Chris Riley
Producer: Zach Wakefield
Head of Production: Kim Christensen
Executive Producer: Belinda Blacklock
Managing Director: Jennifer Sofio Hall

Music and Sound Design: ECHOLAB
Music Producer : Gavin Little
Composer : Steve Lynch
Sound Design + Final Mix : Gavin Little
Sound Design Assistant : Joe McHugh

TV Cutdown Sound Mix: LIME STUDIOS
Matt Miller – Re recording mixer
Lisa Mermelstein- Audio Assistant
Susie Boyajan- Executive Producer