Barth_Hello Play | STASH MAGAZINE

Greg Barth’s Handmade Musical Treat

London-based Swiss designer-turned-director Greg Barth turns this promo for Hello Play (a Belgian online electronic music platform) into a fun showcase for his trademark surreal ideas and minimal esthetic, creating all the visuals in-camera using stop motion, 3D prints, and 13 pounds of white chocolate.

Greg Barth: “This retro interpretation of electronic music (which also gave birth to things like electronic practice pads for drummers) was driven by a concept to create a beat using instruments that glitch and deform according to the sound they produce, creating a visual landscape that reflects the sonic one.”
 


 
 

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