In an effort to make a dent in the four billion toothbrushes we discard each year, UK electric toothbrush maker SURI commissioned London director/CG artist Jesper Lindborg to elevate their Earth-conscious appliance into an objet d’art.

Jesper Lindborg: “By incorporating elements of nature and texture whilst utilizing natural sunlight, the goal was to bring out the essence of our daily rituals.

“Throughout the film, we showcased SURI’s eco-friendly, recyclable, plant-based heads and bristles, complemented by the sleek aluminum body. This highlighted the brand’s dedicated approach to the well-being of our planet.”
 
 

 
Client: SURI

Director/animator: Jesper Lindborg

Music/sound design: Mount