Jonathan Gerard Joins Heckler Singapore as Managing Director
August 24, 2026
The design team at Entropico just dropped us the motion reel from the studio’s documentary film produced for Google Cloud and Team USA about the AI used to analyze athlete performance by transforming video footage into data.
Toby Garrow, senior motion designer at Entropico: Motion design was used to tell the parts of the story that could never be captured on film. We needed to visualize the invisible, creating the connecting tissue between the incredible footage the team had shot on site and the UI supplied by Google Cloud.
“We needed to visualize the invisible, creating the connecting tissue between the incredible footage the team had shot on site and the UI.”
This required extensive R&D at the intersection of sports science and data visualization to craft an aesthetic as sophisticated and innovative as the technology itself, all while remaining anchored in Google Cloud’s brand identity.
To achieve this, we harnessed the dot matrix embedded within Gemini’s branding and reimagined it in 3D space, shaping it into functional half-pipes, jumps, and alpine landscapes for the athletes to navigate. We then used depth maps driven by the captured footage, creating a direct visual bridge between real-world action and data.
Finally, these reactive dot landscapes sat alongside Gaussian splats captured on-site. This established a three-tiered visual system where brand elements, depth data, and volumetric captures spoke to each other seamlessly, allowing us to move between different levels of visual complexity with ease.
Production: Entropico
Director: Wes Walker
ECD: Harry Hunter, Joey Hunter
EP: Christian Polsinelli
Head of Production: Olivia Ravasio
Creative Producer: Ryan Edley
Producer: Cassandra Gundry
Junior Producer: Natalie Fatato
Production Counsel: Marisa Sommerville
Head of Post Production: Arthur Randell
Post Production Supervisor (Finishing): Cliff Lee
Additional Post Production Producers: Tanya Curnow, Sarah Indraputri
Animation Producer: Ben Monstrey
Senior Motion Designer: Toby Garrow
Motion Designer: Austin Wendenburg, Livio Maraniello, Russell Fitzgibbon, John Grist, Karina Smole
Archival Producer: Avery Fox
Lead Editor: Mariano Segedin
Editors: Patrick Cartwright, Hamish McLean, Nicolas Podesta, Zoe Schack, Jodie Williams, Yasu Tsuji, Tom Antolini
Assistant Editors: Angela Scott, Joe Ruggiero, Erich Hehn, James Deuling, Steve Grubel
Colorist: Brian Charles
Color Producer: Chelsea Eisen
Composer: Jacob Tyree
VFX: Rhinestonevfx Private Limited
Additional VFX Artists: Aaron Clarke, Gus Keltika Jr., Damian Dunne, Oliver Eather
Sound: Pacific Standard Creative
Supervising Sound Editor: Eric Marks, MPSE
Re-Recording Mixes: Austin Chase, Rob Marshall, Paul Hackner
Sound Designer: Nolan McNaughton, MPSE
