Humany Tee “Every Shirt Matters” by Studio Flox
A novel and charming stop-motion project designed to raise awareness of the refugee crisis in the Mediterranean – created by Studio Flox in Stuttgart, Germany for Humany Tee Clothing and NGO Jugend Rettet e.V.
Studio Flox: “As creatives, we feel the urge to use our skills for good, to give people in need a voice that can’t be ignored.
“The stories we tell have the power to pierce through our protective shields so viewers can’t help but look closely. And those who can’t turn their eyes away are those who take action.
“Thousands of people die in the Mediterranean Sea each and every year, but our attention has long moved on. Where governments fail to address these problems, NGOs step into the breach and save people from drowning.
“NGOs like Jugend Rettet, a group of young people, who run their own ship, the Iuventa, or Humany Tee, the t-shirt label, that gives 80% of its profits to Jugend Rettet. These people save lives and they need our help.”
Client: Humany Tee in cooperation with Jugend Rettet e.V.
Production: Studio Flox
Written & directed: Studio Flox
Producer: Annette Schneider
Art direction: Maximilian Zenk, Florian Haßler
DP: Florian Haßler
Papercraft & Set-Design: Nica Herrmann
Stopmotion-animation: Maximilian Zenk, Florian Haßler
Rigging: Maximilian Zenk
Editor: Tobias Bosch
VFX & Compositing: Hartmut Ulmer
Modelling: Jens Pschierer
Lead-Motiondesign: Florian Stanger
Motiondesign: Marc Böttler, Gerd Böttler
Color Grading: Peter Hacker
Music: Markus Götze
Sounddesign: Jonathan Heidger, EINSZWOSTUDIO
Press kit: Denis Holzmüller
Set-photography: Eduardo Padilla Bruges
Voice talent: Rosie Burton
Recording: Jonathan Heidger, Hans-Peter Schumacher, EINSZWOSTUDIO (at 5ter Stock Medienproduktion)