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The animated (and true) story of how a Jamaican boy named Usain Bolt embraced his innate talent for running, rising thru pressure and pain to become the fastest man alive – brought to vibrant life by the Oscar-winning team at Moonbot for Gatorade thru TBWA\CHIAT\DAY.
Check the making-of video to see how Moonbot pulls off the seven-minute film with a mix of 3D and 2D animation.
Behind the Scenes
Client: Gatorade
Agency:TBWA\CHIAT\DAY
Animation: Moonbot
Directors: Limbert Fabien, Jake Wyatt