Edlyn Capulong recently graduated from the animation program at Sheridan College in Ontario with this short film – a charming mix of 2D animation and miniatures – about “Lucy, who lived in the pines, was once bored out of her mind. But what she would discover, was a thing like no other; an unexpected friend she would find.” [Read more]
Mr. Trollbäck and crew untangle the complexities of carbon pricing for We Mean Business, a coalition of companies dedicated to promoting a low-carbon economy. The video, which employs a “minimal graphic language system built on color and iconography” screened before Apple CEO Tim Cook’s presentation at Climate Week in NYC yesterday. [Read more]
PostPanic director Fons Schiedon’s talent for creating visual calamity takes a darker turn in this CG music promo for the first single from Wonder Where We Land, the new album from UK producer SBTRKT.
Fons Schiedon: “The music has a tremendous dark undertone and a sort of untouchable quality. It pushes on with force, but at the same time remains mysterious and illusive. I wanted to reflect that in the visual direction, which is moody and noir, but also quite synthetic.
“It’s unapologetic about being a digital representation. We refer to elements from the New York area and cultural lexicon, but have them appear quite isolated and reduced, as if observed by alien eyes. There is a gradual shift of focus embedded in the visual direction that aligns with the change of the creature.
“The creature is shown in silhouette for more than half of the video. We only have him step into the light halfway through, which gives him a certain power and triggers a sequence that is at first bold and aggressive, but ends in tranquility.” [Read more]
Lee Minhyung, a student at VDAS in South Korea, creates an ambitious and exhilarating integrated brand design assignment inspired by Copenhagen audio design company AIAIAI. “I was motivated by AIAIAI’s identity that has Scandinavian design foundation and their philosophy that delivers value far beyond trends.
“Focusing on finding an expression between AIAIAI’s design values that represent the visual and the essence of the company that is producing audio products, I made the slogan; SEEING THE SOUND, and I created integrated brand designs such as webpage, mobile app, and posters to extend the slogan’s use-case.” [Read more]