In their latest motion work for Portland-based nonprofit BibleProject, creative director Jorge R. Canedo E. and his team at Ordinary Folk craft a swirling, painterly, and approachable look at dichotomies in Christian scripture.

Jorge R. Canedo E in in Vancouver: “We love working with BibleProject, and this video on the theme of Blessing and Curse throughout the Bible was no exception.

“We left some of our usual vector and minimal style behind and determined to explore a much more vivid and painterly look, throwing some character animation in there for good measure. This allowed us to use colorful paint strokes when we talk about blessing, and more rigid, dark brushes to visualize the curse.”
 

 
Client: BibleProject
Head of Story: Tim Mackie, Jon Collins
Creative Director: Robert Perez
Producer: Patrick Ramos
Sound Design: Reed Harvey

Production: Ordinary Folk
Creative Direction: Jorge R. Canedo E.
Production: Stefan Green
Art Direction: Grace Pedersen
Animation Direction: Greg Stewart
Illustration: Avikali Lomavatu, Grace Pedersen, Lorena G.
Animation: Manuel Neto, Victor Silva, Greg Stewart, Paul Slemmer, José Peña, Jorge R. Canedo E., Ricardo Drehmer, Thiago Steka, Lennon Valinhas, Mona Fani, Daniel Duncan