Talking to Dababy about Adulthood

The latest episode of Chromebook’s The Adulthood, an insightful series about “finding your way in the modern world” designed and animated by the crew at Friends Electric, features North Carolina rapper Jonathan Lyndale Kirk (aka DaBaby).

“For DaBaby, individuality is everything. In this episode of The Adulthood, he spills the importance of identifying what you want to do with your life, following your dreams, and eliminating all distractions. Listen to see how he has carved his own path and how you can do the same.”
 
Chromebook The Adulthood DaBaby by Friends Electric | STASH MAGAZINE

Chromebook The Adulthood DaBaby by Friends Electric | STASH MAGAZINE

Chromebook The Adulthood DaBaby by Friends Electric | STASH MAGAZINE

Chromebook The Adulthood DaBaby by Friends Electric | STASH MAGAZINE

Client: Google

Agency: Arts & Letters Creative Co.
Founder/ECD: Charles Hodges
Director of Strategy: Andy Grayson
Director of Production: Letitia Jacobs
Managing Director: Rich Weinstein
ECD: Jed Grossman
Creative: Neil Ramanan, Lauren Albee

Production: Friends Electric
Director: Danielle Oexmann
Series Animation Creative Director: Justin Leibow
Animation Director: Gunnar Petterson
Executive Producer/Producer: Kate Hitchings
Executive Producer: Belinda Blacklock
Story Producer: Andreas Brauning
Series Editor: Sofia Kerpan
Editorial Assist: Bryant Rutledge
After Effects: Adam Singer, Matt Andrews
Intro Illustration: Jimmy Thompson
Intro Animator: Qieer Wang
Flame Mastering: Mark Renton
Researcher: Carrie Schreck, Baonghi Nguyen
Production Assistant: Kaylor Myers

Music/Sound: Overcoast Music + Sound
Sound Design/Mix: Matt Whitworth
Original Music: J.L. Hodges