EA Sports “Next Level” by Carl Addy

Director Carl Addy at The Mill: “We busted out all the re-appropriation tricks for this: gameplay, archival footage, hand-animated, stuff we shot before, shot at home, shot on holiday. I think it turned into a fine piece of eyeball bullying.”
 
EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

EA Sports "Next Level" | STASH MAGAZINE

Client: EA Sports
Sr Director, Creative: Paul Marr
Creative Director: John Kline
Associate Creative Director: Alex Elms
Sr Director, Strategy: David James Jackson
Creative Production Lead: Andy Gillooley
Sr Producer: Troy Smith
Sr Group Producer: Anthony Doyle

Creative: The Mill
Creative Director: Tom Dibb
Senior Producer: Nicole Duncan
Assistant Producer: Teddie Hanifan
Business Lead: Rachel Stones

Production: The Mill
Director: Carl Addy
Head of Content/Executive Producer: Josh Davies
Line Producer: Elizabeth Wafer
Directors Assistant: Alfie Johnson

VFX Production: The Mill
Senior Producer: Nicole Duncan
Production Coordinator: Teddie Hanifan

VFX Creative: The Mill
2D Lead Artist: Carl Norton Joseph Tang
3D Lead Artist: David Hempstead
2D Artist: Ben Turner, Aravind Mani, Ed Poulson, Laique Quraishi, Maheshwaran Chandrasekaran, Matt McDougal, Nehal Desai, Rahul Bhardwaj, Rahul Roy, Samarendra Lenka, Srilakshmi Narasimha Kondepi
3D Artist: Oliver Hallas. Patrick Keogh, Tony Atherton, Kieran Ashley Russell, Gabriel Burokas
Finish Artist: James Pratt
Matte Painting: Can Y. Sanalan
Design: Henry Foreman, Ewan Davidson, James Dawe, Paul Bloomfield, Sam Singleton

Colour: The Mill
Colorist: Thomas Mangham
Color Assist: Rory Leighton. Megan Lee, Daniel Levy

Immediate Byte