CDs Milton Gonzalez and Valeria Moreiro lead the motion design crew at NotReal into their latest product film for Microsoft, an exuberant showcase for the features and benefits of the company’s OneDrive file hosting service.

Gonzalez and Moreiro: “OneDrive is the bridge that simplifies the way you interact with your files on the cloud. It’s more than just storage; it’s the freedom to access, share, and cherish your moments from anywhere in the world.
 

“Our design ethos reflects this fluidity through a fusion of tactile materials, diffused lighting, and a symphony of playful shapes and calm colors.”

 
“In our journey to capture the essence of OneDrive, we drew inspiration from the ethereal nature of clouds — soft, ever-evolving, and adaptable. Our design ethos reflects this fluidity through a fusion of tactile materials, diffused lighting, and a symphony of playful shapes and calm colors. The palette, predominantly composed of soothing blues, underscores a feeling of reliability and unwavering trust.

“We infused a touch of enchantment into our fantasy environments by seamlessly integrating genuine cloud landscapes. These additions evoke a profound sense of tranquility and grace, creating an immersive visual experience that resonates with the core values of OneDrive.”
 
 

 
Client: Microsoft
Brand Marketing Director: Karina Vivas
Sr. Integrated Marketing Manager: Mary Harris
CD: Samuel R. Clarke
Art Director: Kewi Bedoyan
Producer: Nikki Blaylock

Production: NotReal
CD: Milton Gonzalez, Valeria Moreiro
Executive Producer: Roberto Connolly, Larissa Miranda
Creative Project Manager: Martin Orza, Mercedes Ginzo
Art Director: Lu Borzi
Animation Director: Macarena Mosquera
Project Manager: Sofía Lopez Pumarega
Storyboard Artist: Martin Orza, Milton Gonzalez
3D Designer: Juan Cioffi, Vitor Teixeira, Florencia Tasso, Joan Garcia Pons, Friedrich Neumann, Josefina Llano, Carolina Carballo
2D Designer: Lu Borzi, Martin Orza
3D Animator: Nico Piccirilli, Macarena Mosquera, Federico Piccirillo, Alex Loud, Juan Pablo Sciaccaluga
2D Animator: Macarena Mosquera, Nico Piccirilli
Renderer: Macarena Mosquera, Juan Cioffi
Compositor/colorist: Mauricio Navas

Sound Design: Fabrizio Martini