Passion Signs Future Power Station to Roster for UK and US
June 23, 2022
Nike’s new Colordry process bakes dry pigment directly into the fabric, effectively “reducing the water used in dying clothing to zero.” Definitely a step in the right direction eco-wise, but how does one make this dry-dye technique visually interesting?
According to Royale and AKQA, start by harnessing tiny motes of 3D color then hone them into a dazzling shower of exploding meteorites. Good idea.