Sydney Water “Love Water” Campaign by Buck

Gareth O’Brien, ECD at Buck in Sydney: “The videos are an ode to the love of water and all the amazing things it can do.

“The objective is to get people to be mindful of their water usage and to demonstrate different ways for them to make small changes to conserve it during their daily lives in a fun and humorous manner.

“Sydney Water is the government body that overlooks Sydney’s drinking water. Australia is the world’s driest inhabited continent, according to National Geographic. The annual rainfall averages around 18.5 inches a year — well below the global average — and climate change forecasts suggest this figure could be cut in half.”

 

 
Sydney Water “Love Water” by Buck | STASH MAGAZINE

Sydney Water “Love Water” by Buck | STASH MAGAZINE

Sydney Water “Love Water” by Buck | STASH MAGAZINE

Sydney Water “Love Water” by Buck | STASH MAGAZINE
 
Client: Sydney Water

Agency: Host/Havas

Production: Buck
Director: Buck
Creative Director: Gareth O’Brien
Executive Producer: Erica Ford
Art Director: Luke Saunders
CG Lead: Elijah Akouri
Producer: Jordan Howes
Production Coordinator: Jess Fogarty
Storyboards: Luke Saunders, Lara Lee
Design: Bernd Bousard, Bryce Pemberton, Elijah Akouri, Glen Miralles, Luke Saunders, James Boorman, Joao Lavieri, Lara Lee, Scarlett Starling
2D Animation:, Aleksander Saharovsky, Bryce Pemberton, Will Pietsch, James Boorman
Modeling:, Bryce Pemberton, Chuong Vu, Elijah Akouri, Hugo Jackson, Manon Sailly, Tim Krakowiak, Greg Petchkovsky
Look Development: Bryce Pemberton, Chuong Vu, Elijah Akouri, Hugo Jackson, Manon Sailly, Tim Krakowiak
Rigging:, Bryce Pemberton, Ernesto Ruiz Velasco, Fleming Lin, Manon Sailly
3D Animation: Bryce Pemberton, Ben Hubbard, Francisco Catao, Josh Edwards, Lawrence Wong
Lighting: Chuong Vu, Elijah Akouri, Hugo Jackson
Compositing: Chuong Vu, Hugo Jackson

Toolkit: Maya, Cinema 4D

Immediate Byte