Tom Dixon SOFT lamp Launch film by jformento | STASH MAGAZINE

SOFT Launch: jformento Keeps the Lights on for Tom Dixon

The creative partnership between London-based CG studio jformento and British luxury designer Tom Dixon continues with this elegant study in contrast and texture for the launch of the SOFT shade, the brand’s latest lighting design. [Watch]

Tom Dixon POSE Task Lamp product film by jformento | STASH MAGAZINE

Dancing With Light: jformento Takes Tom Dixon’s POSE Task Lamp for a Spin

In their latest work for British luxury design brand Tom Dixon, London studio jformento and director Jonathan Formento draw on the anthropomorphic charm of the POSE Task lamp to choreograph a playful CG product film. [Watch]