In their new film for Italian lighting brand Lodes, co-founder/CD Jonathan Formento and his CG motion crew (whose work we track here), take a hyper-minimalist approach to keep attention tightly focused on the product. [Watch]
The creative partnership between London-based CG studio jformento and British luxury designer Tom Dixon continues with this elegant study in contrast and texture for the launch of the SOFT shade, the brand’s latest lighting design. [Watch]
In their latest work for British luxury design brand Tom Dixon, London studio jformento and director Jonathan Formento draw on the anthropomorphic charm of the POSE Task lamp to choreograph a playful CG product film. [Watch]
Director/animator Jonathan Formento at jformento in London: “We’re really excited to share another wonderful 3D animation and film created for HBF, [a two-hundred-year-old furniture maker in North Carolina]. [Watch]
Director/animator Jonathan Formento and his crew at jformento in London (who crafted this cozy spot for Simba last summer) move from the bedroom to the bathroom with an elegant/ethereal brand film for Australian faucet brand Sussex. [Watch]
UK-based Brazilian director/animator Jonathan Formento: “Working closely with agency UX Creative, we developed a full CGI campaign series to help Simba introduce their new bed-bases.” [Watch]
