USM Haller Soft Panel product film by FRAME | STASH MAGAZINE

Soft Machine: FRAME Assembles New Product film for USM

Looking to capture the “timelessness, modularity, and functionality” inherent in the furniture of Swiss manufacturer USM, the FRAME motion team deliver a sleek and satisfying showcase for the brand’s new Haller Soft Panel options. [Watch]

USM Haller System brand film by FRAME | STASH MAGAZINE

FRAME Assembles the Haller System for USM in Satisfying New Brand Film

The vibrant austerity of the Haller furniture system, a mid-century classic manufactured by Swiss brand USM, receives an appropriately elegant and minimal treatment in this brand film by the team at FRAME in Copenhagen. [Watch]