Tide 75th Anniversary Film by Believe

Believe in Santiago, Chile: “This is the story of David ‘Dick’ Byerly a P&G scientist who started working on a secret project called Project X, which he believed had great potential to revolutionize how families washed clothes.”
 
Tide 75th Anniversary Film by Believe | STASH MAGAZINE

Tide 75th Anniversary Film by Believe | STASH MAGAZINE

Tide 75th Anniversary Film by Believe | STASH MAGAZINE

Tide 75th Anniversary Film by Believe | STASH MAGAZINE

Client: P&G
Agency: Saatchi & Saatchi NY
Production: Believe

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