Permanent Collection

Tom Noakes & Black Kite Deliver the Doom Burger for KFC

Posted on Wednesday, November 4, 2026

Business Club director Tom Noakes teams with London post/VFX house Black Kite to conjure a weirdly light-hearted post-apocalypse for KFC’s collab with Marvel Studios’ Avengers: Doomsday thru ad agency Mother.

Christophe Poirier, chief concept officer, KFC: “This is KFC’s most expansive joint venture to date. We’re not just teaming up with the most anticipated movie of the decade. We’re leaning into its biggest, baddest character, and delivering a menu worthy of the moment.

This isn’t just about chicken, it’s about putting KFC at the heart of a global cultural phenomenon in the most epic way we could.

Images

A vintage-style burger mascot drive-thru ordering station, as seen in the KFC Avengers Doomsday commercial, stands on a city street with a pigeon perched on its head. Frame from Stash Magazine article.

Doctor Doom stands overlooking a desolate, ruined city street from the KFC Avengers Doomsday commercial, featuring a collapsed bridge with a semi-truck perched on the edge. Frame from Stash Magazine article.

Multiple yellow delivery scooters are crashed into the brick storefront of Lucky Dogs Pizza, styled like a Doom Burger delivery mishap. Frame from Stash Magazine article.

A giant blue rocket crashes through the roof of a Doom Burger restaurant, destroying the interior and knocking over a chicken mascot statue. Frame from Stash Magazine article.

A KFC restaurant stands untouched in the center of a ruined, post-apocalyptic Doom Burger city, with a single car idling in the drive-thru. Frame from Stash Magazine article.

Credits

Client: KFC

Agency: Mother

Production: Business Club
Director: Tom Noakes
DOP: Aaron McLisky
EP: Jay Lovelock, Tom Berendsen
Producer: Katie Keith
Production Designer: Dan Betteridge
PA: Imogen Chillington
Costume Designer: Marco De Magalhaes, Zowie Roxanne

Production Service: B2Y

Post/VFX: Black Kite
VFX Supervisor: Adam Crocker
CG Supervisor: Aurelien Lemonnier
EP: Tamara Mennell

Edit: Trim Editing London
Editor: Peter Sciberras
Producer: Tatyana Alexandra

Sound Design: King Lear
Sound Designer: Ned Sisson

Music: Pitch & Sync
Music Supervisor: Anthony Moll

Stephen Price

Stephen is the co-founder/CD of Stash Media Inc. and the executive editor of Stash Magazine and the Stash Permanent Collection.
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Category: Advertising, Featured, VFX · Tags: Black Kite, Business Club, KFC, King Lear, Mother, Tom Noakes