Asian Paints “Colour Next ‘19” Campaign

Post Office Studios in Mumbai created this series of five seductive CG films as the anchor of a new integrated brand campaign for Indian multinational Asian Paints called Colour Next ‘19.

“For the ‘Colour of the Year 2019’ film, we collaborated with multiple artists from across the globe, each of whom was asked to lend their own creative perspectives vis-a-vis the color, in the form of grand visuals.

“The visuals were then tied together to form the larger narrative, which ended up being a unique amalgamation of diverse creative styles.”
 
Harvest


 
F-Lux


 
Enchanted


 
Colour of the Year 2019


 
Client: Asian Paints

Production: Post Office Studios
Director: Aditya Tawde
Creative Director: Harsh Sharma
Lead Producer: Aunnesha Sen
Associate Producer: Saloni Dukle
Editor: Aditya Tawde
Associate Editor: Akhtar Shaikh

Adulting:
3D Design and Animation: Harsh Sharma, Vaibhav Negi, Shanel Moraes
Music Composer: Noazad Patel
Sound Mix and Design: Tommy Monterio
Sound Studio: Splice Studios
VO Artist: Anusha Mishra
VO Studio/ Engineer – Ridhi Raag Studios / Brandon Cooper
Storyboard Artist: Pankaj Gole

F-Lux:
3D Design and Animation, and Co-Director: Fabian Aerts
Music Composer: Aditya Ashok
Sound Mix and Design: Aditya Ashok
VO Artist: Kavea Chavali
VO Studio/ Engineer: Ridhi Raag Studios / Brandon Cooper
Storyboard Artist: Vivek Karandikar

Harvest:
3D Design and Animation: Martin Salfity
Music Composer: Aditya Ashok
Sound Mix and Design: Aditya Ashok
VO Artist: Prerna Chawla
VO Studio/ Engineer: Ridhi Raag Studios / Brandon Cooper
Scriptwriter: Nandini Godara
Storyboard Artist: Omkar Sawant

Enchanted:
2D Illustrator: Ewa Geruzel
2D Animators: Pratik Satam, Neekhil Dighe
Sound Mix and Design: Tommy Monterio
Sound Studio: Splice Studios
VO Artist: Prerna Chawla
VO Studio/ Engineer: Ridhi Raag Studios / Brandon Cooper
Scriptwriter: Nandini Godara
Storyboard Artist: Vivek Karandikar

Colour of the Year 2019:
3D Design and Animation: Iain Chudleigh, Gabor Ekes, Vincenzo Memeo, Marcel HB, Vladimir Arisov, Dave Stewart, Felipe Goldsack, Nachei Sanchez, Mesrop Hovhannisyan.
Music Composer: Naozad Patel
Sound Mix and Design: Tommy Monterio
VO Artist: Aditi Thirani
VO Studio/ Engineer: Ridhi Raag Studios / Brandon Cooper
Scriptwriter: Nandini Godara
 
 

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