McCann_Docusol | STASH MAGAZINE

Docusol “Make a Nappy Happy”

There are only so many Dumb Ways to Die but infinite applications for cute animated characters singing a cheeky and hook-filled tune for an unglamorous product. Witness “Make a Nappy Happy” for Docusol (mini-enemas for pediatric constipation) from McCann Humancare in London with production by Kilogramme.

Client: Typharm
Agency: McCann Humancare, London, UK
Creative Director: Adrian Parr
Art Directors: Pat Langton, Oli Trower
Copywriter: Guy Swimer
Illustrators: Pat Langton, Oli Trower
Production: Kilogramme
Music: Cord

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