Art&Graft Keep it Simple for Google’s Deepmind MuZero AI

Reteaming with agency Across The Pond, the design and motion crew at Art&Graft in London combine a prismatic graphic treatment with illustration, and bold type to elevate their newest AI explainer for Google.

The team at Art&Graft: “From playing games to game-changing capabilities, Deepmind’s MuZero is an AI making a difference in real life. An artificial intelligence technology that uses machine learning to master and win games, Muzero can then be optimized to solve real-world tasks and problems.
 

“How to visualize the invisible? Blurring the lines between pixels and pictures, we approached this brief in a distinctive 2D graphic style, with stylized shapes and perspectives accented by rich grains and muted gradients.”

 
“For this project, we were challenged to visualize how this mega machine learner compresses large videos to more efficiently transport the data you’re seeing on your screen right now.

“How to visualize the invisible? Blurring the lines between pixels and pictures, we approached this brief in a distinctive 2D graphic style, with stylized shapes and perspectives accented by rich grains and muted gradients.”

Art&Graft’s painterly Quantum AI explainer for Google was featured in Stash 148 and can be seen here.
 
 
Google Deepmind MuZero Explainer by ArtandGraft | STASH MAGAZINE

Google Deepmind MuZero Explainer by ArtandGraft | STASH MAGAZINE

Google Deepmind MuZero Explainer by ArtandGraft | STASH MAGAZINE

Google Deepmind MuZero Explainer by ArtandGraft | STASH MAGAZINE

Google Deepmind MuZero Explainer by ArtandGraft | STASH MAGAZINE
 
Client: Google

Agency: Across The Pond

Production: Art&Graft

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