Lobster and Nemo Take to the Mountains for Ikon Pass
March 30, 2023
A landscape of hand-built miniature houses (inspired by real Airbnb properties) and their CG occupants come to highly-detailed life in this spot crafted by Buck and House Special for Airbnb’s AirCover travel protection. [Watch]
Swiss director Maxime Durand and Montreal art director Vincent Raineri elevate the interview-based brand film into new and visually dynamic territory for The North Face and their Summit range of mountaineering boots. [Watch]
Jeremy Dimmock, CD/partner at Polyester in Toronto: “We were commissioned by the lovely people at Toon Blast to make a trailer for their video game – an action-packed Mad Max meets Dune animation featuring the game’s hero characters, props, and icons, in an unexpected and thrilling spot with a cliff hanger ending.” [Watch]
Pleid St., the Madrid CG studio that brought us the fabulous Vlisco Garden last year, returns with more surreal visions of high fashion in this work to launch the carbon neutral leather update to Mulberry’s classic Lily handbag. [Watch]
Directing duo Mike&Payne (whose talents for gaming action are on full display here and here) link up with London studio Realtime UK on the trailer for the latest Need For Speed release complete with mocap of A$AP Rocky. [Watch]
Thanos Kagkalos (aka Motion Punk), 3D artist/motion design director in Athens: “A(n)ti was created as a promotional trailer for a Greek dance performance based on Sophocles’ play Antigone.” [Watch]
From the team at BOL in Barcelona: “Retrogame Issues takes us back to a decade of big hair, saturated colors, 8-bits, local arcades, and when setting up a new video game required MacGyver-like skills.”
[Watch]
Director Robert Petrie leads Preymaker’s cloud-based team of 30 artists and animators on a seven-minute family friendly sci-fi adventure made in real-time with Epic Games’ Unreal Engine. [Watch]
Venerable British soap opera Emmerdale celebrates 50 years on air with this ambitious promo for an anniversary episode featuring 3D-scanned/printed figures of the cast with VFX and post by London studio Coffee & TV. [Watch]
Yves Geleyn rescues a scarecrow character (designed by fellow Hornet director Renaud Lavency) from the failed pitch graveyard with the addition of expressive choreography by animator Matt Corsillo. [Watch]
Imaginary Forces, whose body of motion work is both deep (founded in 1996) and widely influential, continues to innovate with this latest design work for a Google docuseries taking viewers behind the scenes with the company’s hackers. [Watch]
Director/animator Kim Haeun in Seoul, South Korea: “In this personal film, I branded a perfume sold by Miu Miu, focusing on the brand slogan, ‘My imaginary friend and ideal design I dreamed of as a child.’ [Watch]
CDs Alexandre Torres, Nidia Dias, Tom Crate, and director Adam Brandon lead the Tendril crew in crafting a powerful identity, motion branding system, and toolkit for Riot Worlds 2022, the annual global championships for League of Legends. [Watch]
Detroit motion studio Hobbes brings carefully crafted typography to the night sky with the design and programming of their aptly named Aerial font family designed specifically for drone shows. [Watch]
