Tonic DNA Warms Hearts and the Holidays for Highmark

Posted on November 16, 2025

Heartwarming CG spots from Montreal animation studio Tonic DNA have become a Christmas staple (see here and here), with this year’s effort focused on food insecurity during the holidays in a campaign for US insurance brand Highmark. [Watch]

Category Advertising, Animation, CG, Character Animation, Featured · Tags , , ,

IGA Holiday ad 2023 Tonic DNA2

Mr. Beaver Bakes Up a Sweet Christmas in Tonic DNA’s IGA Holiday Spot

Posted on November 3, 2023

Lead by directors Kun Chang and Fabien Fulchiron, Tonic DNA in Montreal re-teams with grocery retailer IGA and agency Sid Lee to conjure a grandfather’s magical story of Mr. Beaver and how he came to share his favorite holiday dessert. [Watch]

Category Advertising, Animation, CG, Character Animation, Featured · Tags , , , ,