Le Labo Brand Case Study by Soyeon Cho | STASH MAGAZINE

Le Labo Brand Case Study by Soyeon Cho

Director/designer Soyeon Cho, a student at VDAS in Seoul, South Korea, reimagines the look and feel of Estée Lauder’s perfume brand Le Labo across a variety of media including this brand film, the website, and print. [Read more]

"Wedgewood Paeonia Blush" by Gyu Bin Hyun | STASH MAGAZINE

“Wedgwood Paeonia Blush” by Gyu Bin Hyun

South Korean motion designer Gyu Bin Hyun’s new personal project extends a lush tabletop fantasy based on the Paeonia Blush collection by venerable English luxury brand Wedgewood across a series of elegant print, packaging, and digital assets. [Read more]

DOT-DROPS spec spot by Sunhye Kim | STASH MAGAZINE

DOT-DROPS Spec Spot by Sunhye Kim

Sunhye Kim, a motion design student at VDAS in South Korea, grabbed our attention with this vibrant spec spot for French luggage brand DOT-DROPS highlighting the customization fun of their optional sticker kits. [Read more]

"Perseverance of the Frog" Short Film by Oh Yu Jun | STASH MAGAZINE

“Perseverance of the Frog” Short Film by Oh Yu Jun

Director/animator Oh Yu Jun in South Korea: “Ono No Michikaze was a Japanese calligrapher who lived in the Heian period (794–1185) and as the story goes, one day when he was feeling inadequate about his calligraphy he took a walk outside in the rain. [Read more]

Magnet animated short student film by Adica Cho | STASH MAGAZINE

“Magnet” Branding Project by VDAS Student Adica Cho

Director Adica Cho in South Korea: “This is self-branding graduate project that shows one of my strong points, collecting characters just like a magnet. [Read more]

Hanee Oh Calm short film | STASH MAGAZINE

Staying “Calm” with Hanee Oh

Hanee Oh’s graduation film from the Visual Design Art School (VDAS) in Seoul, South Korea creates a compelling and enigmatic clash of brutalist architecture and complex geometric ornamentation. [Read more]