“Welcome to Synth” Explainer by The Furrow and Sanctus

The design and animation crew at The Furrow team with music/sound design studio Sanctus and the Twenty Thousand Hertz Podcast to demystify the power and creative possibilities of synthesizers.

Wesley Slover, owner/founder at Sanctus: “I came to The Furrow with a densely technical concept, to explain how a synthesizer works. Together we broke down how to communicate the content succinctly and beautifully by marrying my soundtrack with their design and animation.

“The process of creating Welcome to Synth was deeply collaborative, allowing the visuals and sounds to influence one another while creating a piece that despite its complexity, flows so smoothly it feels effortless.”
 
Welcome to Synth Explainer videoThe Furrow Sanctus | STASH MAGAZINE

Welcome to Synth Explainer videoThe Furrow Sanctus | STASH MAGAZINE

Welcome to Synth Explainer videoThe Furrow Sanctus | STASH MAGAZINE

Welcome to Synth Explainer videoThe Furrow Sanctus | STASH MAGAZINE

Welcome to Synth Explainer videoThe Furrow Sanctus | STASH MAGAZINE
 
Collaborators: The Furrow, Sanctus, Twenty Thousand Hertz

Production: The Furrow
EP/Creative Director: Seth Eckert
Art Director: Renaud Lavency
Copywriter: Casey Emmerling
Technical Director: Wesley Slover
Designer: Renaud Lavency, Rommel Ruiz, Grace Poole, Seth Eckert
Animator: Nick Parente, Jordan Scott, Thiago Steka, Ricardo Drehmer, Matt Jameson
Producer: Janet Tousseau, Casey Emmerling, Andrew Anderson, Samantha Rinebold, David Roux

Audio: Sanctus
Music: Wesley Slover, Joe Basile
Sound Design/Mix: Trevor Richardson
Narrator: Dallas Taylor

Special Thanks: Adam Plouff, Zack Lovatt

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