From the team at Rudo Company in Buenos Aires: “We are happy to share our latest project: an App Store campaign for Apple Japan that included TV commercials, prints, and illustrations.

“The campaign is about Japanese New Year, one of the most festive times in Japan, full of time-honored traditions and celebrated cultural moments.

“We wanted to thank our friends at Psyop for having trusted us again! It was really fun to immerse ourselves in the beautiful Japanese culture.”
 

 
Client: Apple

Production: Psyop
Director: Rudo Company
Executive Producer: Ailim Melillan
Lead Producer: Ines Palmas, Esteban Cuenca
Line Producer: Rocio Garcia
Animation Director: Ezequiel Torres
Art Directors: Pablo R. Roldán, Jesica Bianchi
Illustrators: Elisa Rey, Gonzalo Freiganes, Mario Meneses, Maria Bazhanova
Animatic: Gabriel Fermanelli
Lead Animator: Diego Cristofano
Cel Animators: Emanuel Gimenez, Patricio Rey, Juan Pedro Ramos
Animation Assists: Mariana Diaz, Matilda Segura, Micaela Carrizo, Agostina Salvemini, Sean Dowd, Mila Obelleiro, Julieta Culacciati
Cleanup/Color Lead: Bianca Valiña
Cleanup/Color: Mila Obelleiro, Daniela Donato, Agostina Salvemini, Julieta Culacciati, Mariana Diaz, Matilda Segura, Micaela Carrizo, Mercedes De Santis, Sean Dowd (Nestmo), Emanuel Gimenez
2D Motion Graphics: Alcides Izaguirre, Patricio Blanco y Pasetto,, Ezequiel Matteo
Digital Composition: Matias Giacumbo, Andres Canevari
Estudio Garra (Loe herrera, Gus Campos)
Cultural Consultant: Asura Film (Yuki Mazda y Mari Hamamoto)