BBC Sport Rugby League World Cup 2022 Promo by Blue Zoo

Director Ben Steer and the animation crew at Blue Zoo in London showcase the diversity of BBC’s coverage of the 2022 Rugby League World Cup which now includes men’s, women’s, and wheelchair competitions.

Ben Steer: “This year, BBC Creative asked us to refresh our giant Rugby League World Cup characters. It was a brilliant opportunity to take them into a fully animated world creating more dynamic angles and action in a vibrant and contemporary color palette.”
 
BBC Sport Rugby League World Cup 2022 Blue Zoo

BBC Sport Rugby League World Cup 2022 Blue Zoo

BBC Sport Rugby League World Cup 2022 Blue Zoo

BBC Sport Rugby League World Cup 2022 Blue Zoo

BBC Sport Rugby League World Cup 2022 Blue Zoo
 
Client: BBC

Agency: BBC Creative
Lead Creative/Writer: Westley Wood
Producer: Lee Meredith
Production Manager: Michelle Papka
Production Coordinator: Jonathan Bulloch
Project Manager: Matt Totterdell
Project Co-ordinator: Harry Donovan

Production: Blue Zoo
Director: Ben Steer
Art Direction/Designer: Grant Berry
Producer: Doyin Araoye, Shannon Reeve
CG Supervisor: Arthur Tibbet
Executive Producer: Damian Hook
Head of Production: Lizzie Hicks
Character Assets: Filippo Bovolinii
Modeler: Hugo Bussiere, Josh Palfrey
Animator: Charlotte Binnie-Thompson, Sam Potter, Ben Steer
Lighting & Compositing: Jack McEntire, Yolande Clerke, Robin Danielsson

Edit: Picture Shop
Online Editor: Andy Brittain

Music: Verbal Vigilante
Dubbing Mixer: Robin Cowap