Comic, tragic, or satirical, characters who trigger a meaningful emotional response will always provide the single most reliable way to ensure your narrative, commissioned or personal, resonates with an audience. [Watch]
We don’t know of any other best-of-year lists that recognize explainer videos but Stash has a definite soft spot for designers and animators with the skillset and patience required to distill complex ideas into engaging content. [Watch]
Director/designer Toros Kose in New York: “Hydra Design Labs is an automotive design studio based in California. CEO Jon Hull reached out to me about collaborating on a motion design piece that would work as the cinematic aspect of the company’s overall rebranding. [Watch]
As audiences have slipped away from traditional TV viewing, most marketers have embraced the flexibility of brand films (produced primarily for online, social, and point-of-sale viewing) as their promotional weapon of choice. [Watch]
The genre of motion design we call 3D Style (a type of CG magic realism) continues to grow exponentially, but the most exciting work still emerges from a fluid regimen of rigorous R&D, surgical curation, and emotional impact. [Watch]
From the design and CG team at Noisegraph in Madrid: “The challenge with this film was to represent in a poetic manner how the Hogo System provides the user with complete and deep rest.
[Watch]
