Em Cooper & Tonic DNA Paint a True Romance for Porsche

Working with Montreal studio Tonic DNA, British director/artist Em Cooper (whose Beatles video we featured in Stash 157), uses her signature animated oil paintings to amplify the real-life romance in this new spot for Porsche.

Titled The Long Way to “I Do”, and produced thru agency adam&eve\TBWA, the spot dramatizes the true tale of Jeff and Molly Stockwell who restored a 1966 Porsche 912 together, then drove it from LA to San Francisco to get married.
 

Images

 
An oil painting in the style of Porsche The Long Way to I Do, showing a person leaning over the hood of a black sports car on a jack stand while a second person sits in the driver’s seat. Frame from Stash Magazine article.

An oil painting by Em Cooper of a person lying on their back looking upward while holding a wrench. Frame from Stash Magazine article.

Impressionistic painting of a blue Porsche driving away on a road lined with palm trees, styled after The Long Way to I Do. Frame from Stash Magazine article.

An oil painting in the style of Em Cooper depicting a vintage silver Porsche driving along a coastal cliffside road near a large bridge at sunset. Frame from Stash Magazine article.

An Em Cooper oil painting of a man in a suit and glasses facing a woman in a wedding veil, both smiling at each other. Frame from Stash Magazine article.
 

Credits

 
Client: Porsche

Agency: adam&eve\TBWA

Production: Tonic DNA
Director: Em Cooper