Google “Life Unfolds | An Origami Story” by WTBR and State

The challenge of humanizing Big Tech and grounding the benefits in an emotional story is conquered with charm and visual wit in this brand film for Google from the all-California team of State and Where The Buffalo Roam.

Director/CD Marcel Ziul at State in LA: “We tried to fold every single object in this project with our pals at WTBR and Google to portrait the brilliant mind of Nobuyuki Yamaga, a traditional Japanese origami artist.

“His unique approach to making beautiful origamis while dealing with blindness is a real inspiration to all of us.”
 
Google Life Unfolds An Origami Story WTBR State | STASH MAGAZINE

Google Life Unfolds An Origami Story WTBR State | STASH MAGAZINE

Google Life Unfolds An Origami Story WTBR State | STASH MAGAZINE

Google Life Unfolds An Origami Story WTBR State | STASH MAGAZINE

Google Life Unfolds An Origami Story WTBR State | STASH MAGAZINE
 
Client: Google

Production: Where The Buffalo Roam
Creative Director: Tuesday McGowan, Nico Carbonaro
Creative Producer: Jon Campbell
Associate Producer: Eden Cooney

Animation/post: State
Director/Creative Director: Marcel Ziul
Executive Producer: Michelle Owens
General Manager: Tais Marcelo
Senior Producer: Krissy Estrada
Coordinator: Ray Freedman,: Matt Krajewski
Art Director: Mau Borba
Storyboard Artist: Vince Wei Lee
Designer: Mauro Borba, Lamek Felix, Marcel Hitabarity, Tyler Heacox
Modeler: Dimitri Paiva, Paul McMahon
2D Compositors: Marcel Ziul, Ricardo Perosa, Byron Segundo
3D Animator: Mauro Borba, Geoff Ciccarelli, Vitor Mancini, Corey Dimond

Comments are closed.