Malaki “Molasses” by Ditroit

The seductive packaging of Malaki’s flavored tobaccos provide the starting point for this sleek and sensual CG brand film by Milan motion studio Ditroit.

From Ditroit: “As the Molasses flavors are brought to life through abstract paintings, each one an artistic representation of the taste it is named for, we drew inspiration from the iconic graphic element of the Molasses packs.

“The very brushstroke decoded this neat concept through 3D play involving liquid colorful paint, dynamic brush effects and product.”
 
Malaki Molasses Ditroit Animated film | STASH MAGAZINE

Malaki Molasses Ditroit Animated film | STASH MAGAZINE

Malaki Molasses Ditroit Animated film | STASH MAGAZINE

Malaki Molasses Ditroit Animated film | STASH MAGAZINE

Client: Malaki

Agency: &Reale
Creative Director: Jason Reale

Direction: Ditroit
Creative Director: Salvatore Giunta
Design: Salvatore Giunta, Matteo Nicoli
Modeling: Giovanni Mauro
Lighting and Shading: Claudio Gasparollo
Animation: Vincenzo Memeo, Matteo Nicoli
Simulation: Matteo Nicoli, Dave Stewart.
Editing: Matteo Nicoli
Producer: Ada Korvafaj

Audio: Smider
 
 

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