HEHAAA Am I in Your Mind | STASH MAGAZINE

The Sweetest Spec Coke Spot Ever

Few things will perk up a Friday like discovering great new work from a studio you’ve never heard of. Witness the careful lighting, subtle character work and palpable teenage angst in this spec Coke spot called “Am I in Your Mind” from three-year old Hong Kong VFX house HEHAAA.

…and the spinning Coke can spritzing the camera. Fabulous.

HEHAAA Am I in Your Mind | STASH MAGAZINE

HEHAAA Am I in Your Mind | STASH MAGAZINE

HEHAAA Am I in Your Mind | STASH MAGAZINE

WATCH THE SPOT HERE

Comments
2 Responses to “The Sweetest Spec Coke Spot Ever”
  1. Micah Markray says:

    I really appreciate the storytelling and the pacing of this work (As an anime fan I may be a little biased). The animation is smooth, and the music is complimentary. I’d be interested to see how receptive an American audience would be to this style of animation. Of course it would not be suited to some cultures because of the cultural references found in the animation, but I believe some minor changes could allow it to reach a number of countries. I wish I could think of something to critique… .

  2. clem says:

    I love this spot. Only thing I would say is the sound of the spinning coke: looks like glass instead of a soften metal.